Retail Site Selection
Introduction
This video introduces T2-Lab’s Location Intelligence capabilities, showing how retailers use geographic data, competitor insights, and predictive modeling to determine where new stores should be located. By modeling customer proximity and competitive influence within a 3D representation of a market, organizations can identify store locations that improve convenience, increase market share, and reduce expansion risk. Here is an introductory video on the retail footprint strength. If you’d like to learn more about how we think about the interplay between store network design and customer experience, please see our overview or our location platform.
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